Next weekend the music industry will celebrate another year of great sounds by handing out awards to its brightest stars. But if you've been cruising in a 2013 FIAT® 500
equipped with a Beats Audio system, then your own musical celebration likely started long ago.
™ was developed in 2009 by legendary hip-hop producer Dr. Dre. He sought to deliver the full spectrum of sound experienced in a real recording studio by combining science and artistry in portable audio equipment such as headphones and notebook computers.
Two years later, Dr. Dre brought Beats Audio™ to the automotive industry, working directly with engineers to design and tune an exclusive 10-speaker sound system first introduced at the New York Auto Show
The Beats Audio™ system made its FIAT debut a year later, in the new FIAT 500
. What makes the Beats Audio™ experience unique to the FIAT 500? Well, Dr. Dre personally worked with FIAT engineers across all
FIAT 500 models to create a sound experience customized to the shape and size of each individual 500 model. This guarantees our drivers a truly one-of-a-kind sound experience.
Now available in all 2013 FIAT 500 models, our segment-exclusive 368-watt Beats Audio Premium Audio System™ includes six a-pillar, door and rear-quarter-mounted speakers, along with an 8-inch Dual-Voice Coil (DVC) subwoofer operating Beats Audio’s™ exclusive Digital Sound Processing (DSP) algorithm.
Through that careful blend of hardware (the speakers) and software (the algorithm), the Beats Audio™ system provides a listening experience as close as possible to what an artist intended in the studio – an experience enhanced with USB connectivity for your MP3 player and SiriusXM Satellite radio available on all 500 models, and the hands-free audio controls that come standard across the 500 line.
You can learn more about all of the audio systems available in 2013 500 models at FIAT USA
. Let us know what you love about yours and which songs of the past year had you performing a one-man/woman concert behind the wheel.