The FIAT® 500
was built to give drivers a stylish, comfortable ride that’s also easy on the wallet. So when you bring those things together and add three of your closest friends, there’s only one thing to do:
Now we all know how fun a road trip can be, but we also know how unexpected costs can cut into the fun. From fuel to beef jerky, some of those expenses can really add up. While we can’t help you attain cheaper jerky, we can help you make your money go further. To help emphasize the 40MPG range of the FIAT 500, we put together the More per Gallon program. What is More per Gallon? Well, we gave our fans the ability to plan out their very own FIAT 500 road trip with three of their closest friends to discover just how much money they could save with the FIAT 500.
Choosing from more than 500 locations, fans could plot their own adventure across the country, then we calculated the total money saved on fuel by making the trip in the FIAT 500. Fans could then submit their trip into our More per Gallon sweepstakes for the chance to win the cash value of the trip or snag one of the $100 gas cards we gave to be giving away every day. That’s right, every day.
Thanks to More per Gallon on our Facebook page
our fans were able to plan their own custom road trip, then see how much they’d save by making the FIAT 500 their official road trip vehicle
. Because you’re getting 40MPG, you’ll be able to eat a lot of jerky.