Into the Green, brought to you by the FIAT 500e

on by FIAT USA

 

The FIAT 500 has always been a smart choice for drivers who want to use less fuel and look good while doing it. With the launch of our first electric vehicle, owning a FIAT vehicle is greener than ever. To celebrate the addition of the FIAT 500e to our family, we’ve launched Into the Green, a program focused on raising awareness about sustainability at some of the world’s most glamorous red carpet events. Bringing Italian flavor to the electric vehicle, the FIAT 500e is proving that style and sustainability are not mutually exclusive.

VIDEOS

 

PHOTOS

Golden Globes Party

Fiat's Into The Green at the 70th Annual Golden Globe Awards held at The Beverly Hilton Hotel on January 13, 2013 in Beverly Hills, California

[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_159451108.jpg]880Into The Green Golden Globes Viewing Party with NBCU
Anne Hathaway at FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Joe Scarnici
[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_159461058.jpg]310Into The Green Golden Globes Viewing Party with NBCU
The Saturdays perform at FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Araya Diaz
[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_159462674.jpg]310Into The Green Golden Globes Viewing Party with NBCU
The Saturdays at FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Araya Diaz
[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_159435441.jpg]210Into The Green Golden Globes Viewing Party with NBCU
FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Araya Diaz
[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_159435480.jpg]150Into The Green Golden Globes Viewing Party with NBCU
FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Araya Diaz
[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_159445685.jpg]220Into The Green Golden Globes Viewing Party with NBCU
Gabby Douglas at FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Araya Diaz
[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_1594354403.jpg]190Into The Green Golden Globes Viewing Party with NBCU
FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Araya Diaz
[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_159465091.jpg]260Into The Green Golden Globes Viewing Party with NBCU
Ross Matthews of ‘The Tonight Show’ at FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Araya Diaz
[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_159148501_ad_8715_a30aff500fbd2f491c8e3ee10b8898d8.jpg]450Into The Green Golden Globes Viewing Party with NBCU
Into The Green Winner Justin York (in car) at FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Araya Diaz
[img src=http://blog.fiatusa.com/wp-content/flagallery/golden-globes-viewing-party/thumbs/thumbs_159451405.jpg]160Into The Green Golden Globes Viewing Party with NBCU
FIAT’s Into The Green Viewing Party event at the Beverly Hills Hotel during the 70th Annual Golden Globes held January 13th, 2013, live on NBC. Photo courtesy of Joe Scarnici

MOCA Event

FIAT 500e Launch Party at The Geffen Contemporary at MOCA

[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0004_layer-comp-5.jpg]5200Into The Green: FIAT 500e Launch Party
Ron Howard attends the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California. (Photo by Michael Kovac/WireImage).
[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0005_layer-comp-6.jpg]750Into The Green: FIAT 500e Launch Party
Amanda Fuller attends the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California. (Photo by Michael Kovac/WireImage).
[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0006_layer-comp-7.jpg]690Into The Green: FIAT 500e Launch Party
Edwin Hodge attends the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California. (Photo by Michael Kovac/WireImage).
[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0007_layer-comp-8.jpg]580Into The Green: FIAT 500e Launch Party
Lindsey Shaw attends the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California. (Photo by Michael Kovac/WireImage).
[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0008_layer-comp-9.jpg]510Into The Green: FIAT 500e Launch Party
Lisa Rinna attends the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California. (Photo by Michael Kovac/WireImage).
[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0009_layer-comp-10.jpg]450Into The Green: FIAT 500e Launch Party
DJ Craig Smoove spins during the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0010_layer-comp-11.jpg]470Into The Green: FIAT 500e Launch Party
The gift bag is seen during the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0011_layer-comp-12.jpg]370Into The Green: FIAT 500e Launch Party
Olivier Francois attends the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California. (Photo by Michael Kovac/WireImage).
[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0012_layer-comp-13.jpg]410Into The Green: FIAT 500e Launch Party
Performers onstage during the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/mocha/thumbs/thumbs_fiat_0013_layer-comp-14.jpg]350Into The Green: FIAT 500e Launch Party
Aaron Paul attends the Into The Green FIAT 500e launch party held at The Geffen Contemporary at MOCA on November 28, 2012 in Los Angeles, California. (Photo by Michael Kovac/WireImage).

Una Notte Verde

Vanity Fair & FIAT present: Una Notte Verde at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.

[img src=http://blog.fiatusa.com/wp-content/flagallery/vanity-fair-amp-fiat-present-una-notte-verde/thumbs/thumbs_fiat_162389769_mk_3518_e8722c54a15aa34b4158deddc0515845.jpg]140Vanity Fair & FIAT present: Una Notte Verde at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/vanity-fair-amp-fiat-present-una-notte-verde/thumbs/thumbs_162389769_mk_3844_92f6a85621e487b412be47248cc90b8f.jpg]70Ron Howard & Hans Zimmer at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/vanity-fair-amp-fiat-present-una-notte-verde/thumbs/thumbs_162389769_mk_3492_c913862d130aad0a9e5b08b11513dc81.jpg]80Vanity Fair & FIAT present: Una Notte Verde at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/vanity-fair-amp-fiat-present-una-notte-verde/thumbs/thumbs_162389769_mk_3750_6b4dbdf2a70c26d0bd875faae9a7d9cd.jpg]50Hans Zimmer at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/vanity-fair-amp-fiat-present-una-notte-verde/thumbs/thumbs_162389769_mk_4025_c7119faf787877b2ba5794898e36476d.jpg]50Ron Howard at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/vanity-fair-amp-fiat-present-una-notte-verde/thumbs/thumbs_162389769_mk_4021_fbaf61eedd1c8fc6840e86b5dcdea468.jpg]70Ron Howard snaps a photo the FIAT 500e at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/vanity-fair-amp-fiat-present-una-notte-verde/thumbs/thumbs_fiat_162389769_mk_4000_97e026a7dfc296d1828a9a2e60276c8b.jpg]70Our Into The Green winner Maria L. at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
<> at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/vanity-fair-amp-fiat-present-una-notte-verde/thumbs/thumbs_162389769_mk_3958_e69f9d9cdc6d225d1f250396dd805de8.jpg]40Vanity Fair & FIAT present: Una Notte Verde at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
[img src=http://blog.fiatusa.com/wp-content/flagallery/vanity-fair-amp-fiat-present-una-notte-verde/thumbs/thumbs_fiat_162389769_mk_3998_6a5a1e3ffc6d48429d9b7f894c8e3d23.jpg]50Letty B. at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.
<> at Cecconi's Restaurant on February 21, 2013 in Los Angeles, California.

For more photos from our ‘Una Notte Verde’ event, click here!

These pictures are posted to describe an event and by no mean shall imply the endorsement or recommendation of any product by any person therein depicted

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© 2012 Chrysler Group LLC, FIAT, FIAT 500 POP, and ABARTH are registered trademarks used under license by Chrysler Group LLC.

Privacy Policy Copyright Contact Us www.fiatusa.com

© 2012 Chrysler Group LLC, FIAT, FIAT 500 POP, and ABARTH are registered trademarks used under license by Chrysler Group LLC.